The Department of RISE (R&D), CGC Landran, successfully organized an MSME Sensitization Session to create awareness among students, researchers, and aspiring innovators about the opportunities offered under the MSME Idea Hackathon 6.0. The session was conducted by Dr. Gurwinder Singh, Young Professional, ACIC RISE Association, who provided detailed insights into MSME Idea Hackathon 6.0, including its objectives, eligibility criteria, application process, evaluation methodology, and key thrust areas. Participants were also informed about the financial assistance of up to ₹15 lakhs per approved idea, the process of submitting innovative idea proposals, and the support available to transform promising concepts into technology-driven solutions and startups. The session highlighted the importance of identifying real-world challenges, developing impactful and scalable solutions, and leveraging government initiatives to accelerate innovation and entrepreneurship. A heartfelt gratitude to Prof. (Dr.) Neha Sharma, Dean Research, CGC Landran, and Prof. (Dr.) Amresh Kumar, CEO, ACIC RISE Association, for their visionary leadership and continuous support in promoting innovation, entrepreneurship, and student participation in national initiatives.